Brief: Advertise gloves - via One Minute Briefs
It's a dream of mine to work with Nike. I'm looking forward to again experiencing something like the excitement I felt when brainstorming this brief and realising the iconic Swoosh sits perfectly between the index finger and thumb.
I think advertising is at its best when the idea is kept simple.
I'm always looking for ways to build this idea further and thinking about what negative spaces lend themselves to being Nike Swooshed (ticked) off my list.
2023
Creative Ideation
Speculative Brief
Speculative Brief
