Winter Sale
Brief: Sell John Lewis seductively
John Lewis needed a post-festivities Winter Sale campaign that would entice customers. One they would succumb to.
Working closely with a compact team, I found it great to play around with the 'Man vs. Machine' plates in combination with the iconic John Lewis branding.
2024
Design
W/ Saatchi & Saatchi
OOH & Social
W/ Saatchi & Saatchi
OOH & Social
Insitus: Saatchi & Saatchi. Shots/CGI: Man vs. Machine. Design Director: Nathan Crawford. Creative Director: Mia Silverman. Producer: Jennifer Parkes.
